Baby I Love Your Way
When iconoclasts rebel against their own image, the results can hit like a supernova -- like Bob Dylan going electric, or Debbie Gibson going Deborah. Now, put a supernova on your face, with Ray-Ban's re-imagined Wayfarers.
Unleashed in 1952, Wayfarers' distinctive zyl frames quickly took up residence over the eyeballs of everyone who rocked the cultural boat, from Dylan to the Blues Brothers to a young Tom Cruise -- who in 1983 shattered previously held notions about the age demographics of pimping. But instead of resting on history, Ray-Ban has unveiled bold new updates of its popular Wayfarer styles:
The Wayfarer: A glamming up of Ray-Ban's original '52 look, available in brazen new colors like dark red and even turquoise -- with which you'll stand out in any crowd, unless you're in the desert, and there's lots of turquoise, but no people. Or water.
The Wayfarer II: Ray-Ban's taken the 1980s "Street Neat" model and given it a two-tone white on black makeover -- which'll suggest that you have a passionate spirit, a mysterious past and, most impressively, the ability to keep your shades over your ears and out of the lost-and-found.
To check out all the sweet newness (plus Ray-Ban Confessions and the Never-Hide photo and film gallery), hit ray-ban.com. Find a pair that screams "You", then use the locator to scout out the nearest retailer -- after which your own image will be so blinding, you won't need to rebel against it, though you might consider going back to "Debbie".