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Sex + Dating A dating site where you don't even have to try

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Guys have a million excuses for not sacking up and talking to a girl -- stop laughing, that's just pathetic. Finally furnishing you with one that holds water: HerWay.

Just launched with a "Sadie Hawkins approach to online dating", HW sets itself apart by only allowing the fairer sex to search for/initiate conversation with potential hookups (Dawson, you are so laid). To help strut your stuff, fill out deets both physical (height, body type) and personal (education/income level, career...), interests, photo(s), and a descrip of your ideal match; once a lady has viewed your profile she can opt to reciprocate and grant you access to see hers, a game of doctor that will end the moment she realizes you're not one. There's also an analytics section breaking down how your profile's performing, with graphs comparing your performance to that of the average user in metrics including search result popularity, click-through rate, and conversion rate, though if you're super into statistics you might as well just start adjusting to a lifetime of being alone.

Of course they offer suggestions for improving your luck, from uploading more photos to fleshing out your profile details, particularly in the "Ideal Match" category, which you're totally gonna do after one more drink.

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A dating site where you don't even have to try

Published: July 13, 2010 at 4:00am EDT

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