thrillist

There's nothing more annoying than an apparel company more committed to flash animation, blog entries, and declarations of social causes than they are in swaddling your woolly nudity. Dropping a full-featured web presence with the gear to back it up, Obey Clothing.

Already celebrated for fusing art, design, and musical influences into genre-crossing threads, the veteran streetwear line's gotten a massive online makeover, with a slick new site immersed in unique, brand-driven content, and a spankin' new e-shop brimming with enough merch that you'll tolerate unique, brand-driven content. Fresh holiday gear includes 100% cotton flannels like the ruddy, dual-pocketed, slim cut Overtime, and the thick striped blue-n-beige Rikers; or, grab pants ranging from regular fits such as the Tooth and Nail (distressed indigo denim vintage'd up with grease stains) to the 98% cotton/2% spandex Freedom Cord, whose skinny cut'll despotically moose-knuckle your junk. Outerwear includes the double-breasted wool Boddington peacoat, the military-styled, 100% cotton Garcia w/ rabbit fur hood, and the orange and navy Disco Jacket w/ disco ball hood print, a polyester wind breaker that could save your life if you ever spend a Night on Disco Mountain.

You can also snag swag from Obey's 40+ tees, including a design celebrating the film The 11th Hour, a documentary focused on solutions to the collapse of our planet's ecosystem -- such as flash animation, and blogging...

Add this to My Thrillist

Each of the nearly 100 items is fresh mid-season gear, and online exclusives'll be coming soon to ObeyClothing.com