SOMA-based PP's a non-drinking-related website (single tear) that connects people with questions about anything to others they claim to be the best-equipped to answer 'em, mainly by vetting folks' Facebook/Twitter accounts. Answers take anywhere from minutes to hours to post, and those who demonstrate expertise become the site's go-to sources by amassing recommendations, while those who don't are... probably smart enough to spend their time on drinking-related websites.

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