The world's first Swiss mechanical automatic digital watch channels wrist movement to a rotary mass, which then relays the momentum to a micro-generator, continuously feeding an optoelectronic time-module. Also, don't say any of that in conversation.
These titanium-cased pieces are a collab with NYC artist KAWS, known for his subversive takes on American cartoons like The Simpsons and Smurfs. And watches that look like lampreys.
Originally conceived in '73 by an iconic industrial designer, the Darkmaster had to be reintroduced either because it was "too advanced for the '70s", or because the '70s were too advanced for a watch with a racially charged name.
Bulbous hour/minute indicators? Check. Displays the current moon phase using a disc modeled after the designer's face? Check. Said face surrounded by laser-pierced "stars" forming constellations? Check. Looks like a bugged-out frog? Totally.
Designed to "remind us that life is brief and we should seize the moment while we're here", this piece's hour and minute hands together read "remember"/"you will die". This watch is also a total d*ck.
Handcrafted in Italy, these ruggedly classy pieces boast "ultimate Swiss precision" and "brash Italian style", so you'll never be late to the Bunga party.
This "dream watch" boasts what people in the industry call "three dimensionality in horological architecture", which you're welcome to bring up during small talk if you want the person you're talking to to say "Would you look at the time...".