Division One Bicycles State-of-the-art bike shop on East 7th St

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Mellow Johnny's now has some serious competition for the title dopest bike shop in town thanks to Division One: a high-end performance cycling center (for everyone from BMXers to track-racers) that incorporates awe-inspiring design elements like fences made from chains and bike frames, plus a wall inspired by the banks of track-racing velodromes.

Their frame selection is heavy on industry-trending brands like Bear's Bike from Taiwan, the newest models from stalwarts like Cinelli, and the height of technical innovation: The Stealth Hurricane, which's either what you drink out of your coffee thermos during conference calls, or an electric bike capable of hitting 50mph.

This Surley's equipped with tires that can handle extreme road conditions/ make Larry cry.

Hanging from the wall on magnets, the footwear ranges from high-performance trail-ready kicks by Fizik, to more casual numbers from DZR. They've also got a ton of bags and performance clothing from companies that all happen to be from San Francisco.

For the most serious gearheads, they're also stocking an expertly curated selection of parts prized for their weight, functionality, and visual aesthetics, something even Mellow Johnny's buds would be impressed by.

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Division One Bicycles

Published: February 19, 2013 at 11:00pm EST

1620 E 7th St

Austin, TX 78702

512.481.1333

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