Ultra Ever Dry A magical waterproofing solution that'll blow your mind

Using proprietary nanotech to form a jaw-droppingly strong barrier of air on nearly any surface, Ultra Ever Dry's an easy-to-apply, two-coat waterproofing system that renders anything from jackets & shoes to windows & McDonald's ball pits not only oil- and dirt-repellent, but also "superhydrophobic", aka rabid "extremely difficult to wet".

Even cooler, it also protects against corrosion and ice buildup, since nothing can settle on it long enough to freeze or cause damage.