Get paid to go to the gym

In case just looking money isn't motivation enough to work out, earn (or lose!) it with this online service/iPhone app just launched by a couple of Harvard MBAs, which will debit your credit card a set amount (you decide, from $5 to $50) every time you don't go to the gym to wail on your hip adductors when you said you would, whilst also rewarding you with cash-money from the fools who skipped out on toning their hips every week you complete an agreed-upon workout schedule.