Worried the Kardashians are giving trash a bad rep? Well Brisbane-based Holloway is already restoring its good name, turning a range of detritus -- donated skate decks, old timber, salvaged musical instruments -- into shades so cool, you'll forget that your One Wish used to be for Ray (J) Bans. Inspired by terrible-sounding places like "the Sunshine Coast surf and the rainforest of Mt. Glorious", highlights include:

Queens SK8: Modestly set with the "world's best polarised lenses", the unisex SK8 has an almost beach-worn, greenish hue (thanks to its source boards being well-used by Melbourne shredders), while its "vintage ebonised arms" are set with special hinges for a "highly satisfying skull grab" (though the most satisfying grabs come with brains).

Owls Classic: Accommodating "the larger face", this Wayfarer-style number is made of contrasting camphor laurel & huon pine donated by local cabinetmakers from Moore, which would have the goat being all like "they must want moore of those sunglasses", in turn causing you to beat the sh*t out of him.

Queens Deluxe: Cut in the same style as the regular Queens, these're made from "extremely rare and sacred" Budgeroo wood, which is usually protected due to primarily growing in a actually terrible-sounding place: the State Park.