Golden Food

New York
Deli
$$$$

A fast food concept from an eclectic group of partners (an architect, a CEO, the founder of Niman Ranch), 4F's peddling their build-a-burger menu, which boasts over 140 million possible combos, within a super-modern arena with large communal tables, bleacher seating, and a 240sqft LED monitor, the biggest image of a burger since the Steelers went to Cowboys Stadium. Here's how it breaks down:

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