Missing out on an epic event can be devastating, estranging you from those who experienced it and forcing you to spend the rest of your life telling unconvincing lies about how you too thought the world-changing moment in question was "um, yeah, pretty sweet". On December 9th, Diet Coke will present a day of entertainment using a cutting-edge, multimedia platform that'll ensure you get to catch all the action -- and quit lying forever.
Tomorrow in Times Square, Diet Coke will use the most super-futuristic means at its disposal to blast out performances both musical (Pharrell-endorsed R&Ber Robin Thicke) and fashionable (Cynthia Rowley). The performances, recorded in the Reuters studios, will be broadcast live over the bookend Reuters & NASDAQ billboards -- literally thousands of square feet of signage finally devoted to something more inspiring than a plummeting line graph. But since the signs aren't quite big enough to see from anywhere in the world, you can also watch the whole shebang streamed at DietCoke.com/StyleSeries -- so no matter where you are, you won't be left out, unless you're in a maximum security prison or stuck in Belgium without a voltage adapter.
Check back at the site weekly, and you'll also be privy to 5-minute segments featuring more footage and interviews -- so much behind-the-scenes info that, even if you somehow miss tomorrow's show, at least you'll be able to lie convincingly about having seen it, and not have to admit that you spent a pretty sweet two hours mute on a conference call.