Looking at the GT, the GT350, and the Focus RS—with its RS and Cosworth lineage—it seems obvious that Ford Performance is doing a lot with some of Ford's most nostalgic names. Do you see Ford Performance as the caretaker of Ford's history?
I do. Absolutely, one hundred percent. From a customer standpoint, we really recognize and celebrate the passion and enthusiasm that so many of our customers have for their vehicles. We want to continue fueling that passion because everyone inside of Ford feels that passion as well. We want to use these cars as mechanisms to help share and spread that passion to all of our customers. Absolutely. Ford Performance is absolutely a part of the company's DNA and it has been for many years and I believe it will be for many years to come.
How do you temper that heritage with the need to be innovative?
That's a really good question. If you look at the GT, there are some design cues that you can pick up that are clearly reminiscent of the ‘60s GT. We do that on purpose. Especially if you look at the new Mustang as well. Our challenge is always to incorporate some of the vehicle's DNA, but at the same time evolve it and make it forward-looking and include, obviously, the latest technological advances. It's always a balance because you want to celebrate and maintain that heritage and that DNA, but you've got to keep it forward-looking at the same time. It's not easy to do, but I do think we've captured it in the GT and especially in the GT350 as well.