Bespoke denim in SoMa

Local jean maker indiDenim's stepping up their bespoke fabrication process with one-on-one stylist appointments that offer you unprecedented input on fabric, fit, pocket detail, distressing, etc., either at home or at their new customization HQ inside 440 Brannan Studio, where tomorrow night there'll be a launch party with free cocktails they'll also make just the way you like -- so you know what that means...Jean Apple-tini's all around!