Huf

Doing it yourself is often the only way to get things done right: no one else can do a burger just the way you like it, and there's a reason you kick everyone out of the room for the last seven minutes at the massage parlor. For a clothing line born of a need to DIY, check out Huf.

From a pro skateboarder who opened a shop because he pined for brands no one else was selling, then expanded it into a home-made brand of gear done exactly how he liked it, Huf just landed in Miami for the first time, bringing its complete line of streetwear featuring a knack for quirky simplicity (your move, Ed Hardy). The Summer drop's tee- and hat-intensive, with shirts like "Drink Up" in red, with the Bud bow tie emblem with a Huf logo inside, "Brooklyn Banks", a photo of an undulating and graffiti-ed Manhattan skatepark under the shade of the Brooklyn Bridge, and "Drunk?", with the question above a jumble of random ad phrases and an offer to engage in medical research you'd only take if you already answered "Huh?" There's also summery shortsleeve buttondowns in a slick pinstripe oxford cloth, while headwear takes the form of flatbrims with five-panel domes done in non-traditional fabrics like box-plaid or houndstooth with a big black Huf logo, and one with sensible khaki up front, partying polka dots on the side, and a logo reading "Dirtbag Crew", making very clear it's proud to be the world's first mul-hat.

Huf also makes jackets and crewneck sweatshirts, like "DBC", which instead of a school crest says "1984 * $$$ dirtbag crew", and "Smokeface", with a pouty-lipped hot chick smoking a fat cigarette -- which is exactly what you do before pulling your robe back on and tipping yourself for a job well done.