6. It costs less than a pizza
You have more important things to spend your money on. Do you know how many tacos you can buy with all that extra pocket change? A whole lotta tacos.
7. People are obsessed with the model Canadian Mist seaplanes used in ad campaigns
Not only are they bright yellow, 7ft models of a floatplane (a type of seaplane that has floats mounted under its body), but they're nostalgic reminders of seeing the planes in ads, commercials, and hung up at the local liquor store. People still call up Canadian Mist to this day to try and snag one.
8. Canadian Mist is your one neighbor with the unbelievable holiday decorations
These folks gear up for the holidays in a big way. In ‘87, they ran one of the first musical ad campaigns in a physical publication, where they placed a chip in special editions of People magazine that would play "Deck The Halls" when opened. This was nothing compared with their holiday displays in liquor stores a few years later, complete with lights and sounds that would simulate a snowstorm. That's what we call aggressively jolly.