The supreme bean: Ndaroini (Kenya)
The scoop: Counter Culture got its rep by pioneering sustainable coffee practices such as less ecologically damaging shade-growing techniques and releasing yearly transparency reports, presumably on overhead projectors. They back up their do-gooding with complex flavors that have won them the World Brewers Cup two years in a row.
From the judges: "A solid roaster with a growing presence up and down the East Coast, Counter Culture tends to be a certifying badge of quality at the coffeehouses that serve them. Add into the picture their regional presence, training centers, and educational opportunities, and you have a great asset in Counter Culture." - Bill Walsh, Pure Coffee Blog
[We want to thank our illustrious cast that included Bill Walsh (Pure Coffee Blog), Jordan Michelman (Sprudge.com), Brian Jones (Dear Coffee I Love You), Kelly Stewart (Roast Magazine), Chris Cusack (Down House), Sean Henry (Houndstooth), Sarah Allen (Barista Magazine), Joshua McNeilly (Black Black Coffee), and Greg Martin (Urban Bean).]