If you're still not sure whether Oskar Blues is from North Carolina or Colorado (Longmont, CO!), or where Dark Lord Day actually takes place (Munster, Indiana!), avoid a geographical faux pas by consulting a map. A beer map, that is, at SeekABrew.com. This crowd-funded resource is essentially a master list of up-to-date distribution info, maintained by the trading community. Use it! (And if you do, consider donating!)
Shelf turds only go so far
Unique, easily obtained bottles are perfect to play a supporting role, but if you try to make unremarkable beers top billing in your trade, they go by another name: "shelf turds."
"[Y]ou will typically hear crickets if you ask for limited-release brews while offering shelf turds," he cautions. Dollar-for-dollar doesn't rate here. Even if you're offering a dozen so-called turds -- which, again, outside the context of trading, may be perfectly drinkable beers -- for a single 12oz bottle of something rare, you'll likely be shunned. Remember, availability is the driving force of the marketplace. No one is excited about beers they can already buy themselves, even if you're offering more of it.