Jäger meets craft cocktails
Ivy Mix, bartender at Brooklyn’s Leyenda, uses Jägermeister in cocktails because she considers it to be an unexpected blast from the past that works well as a modifier in cocktails.
“I don't generally use it to match with other ingredients, but use it to bring out different herbal notes in different spirits,” she says. “Any spirit can have this profile, whether it’s gin, mescal, or scotch.”
Teague believes that it’s a great cocktail ingredient because it's basically a cocktail in and of itself. “It has bitterness,, as well as a sweet note balanced by citrus and herbal flavors,” he says, noting that the classic Old Fashioned is defined as sugar, water, spirit and bitters -- all of which are are already present in Jäger.
“In an Old Fashioned-style cocktail, I subtract both the sweetener and the bitters and add .25-.5 oz to really shake things up,” he says, before revealing he also likes to sneak in a half ounce of Jäger into a standard Manhattan during the winter months for a richer mouthfeel and a warming aroma. Some people might call blasphemy, but only after they’re told what made that Manhattan taste so singular.
With bars across the country putting Jäger front and center, our experts provided a couple simple recipes to help convert the nonbelievers.