It's worth noting that on his first sip during a blind taste-test, Lorenzo immediately knew Counter Culture was the ringer, and even nailed the grapefruit tasting note (although he mistook the country of origin).
As far as his other preconceptions, he correctly guessed the identities of both Starbucks and Peet's, and once we revealed the final results, he said, with the exception of Lavazza and Seattle's Best (he imagined them swapped), the results fell like he would have expected.
The overall conclusion? These aren't bad at all... for the most part. Regardless, nearly all of these are a big improvement over the other stuff you'd find in the grocery store.
Dan Gentile is a staff writer on Thrillist's national food and drink team. He doesn't go to Starbucks often, but his future trips will be marked by significantly less guilt. Follow him to some serious jitters at @Dannosphere.