“It’s always had cheap rents -- you used to be able to get in for under a dollar a foot -- and it used to be pretty spread out,” said Zien. “Now there’s very little available space in Miramar.”
Though its central location is certainly a contributing factor of convenience to the area's explosion (roughly 70,000 people drive Miramar Rd every day, according to Zien), there is one thing that, on the surface level, defies all logic. Apart from being a fairly industrial area, Miramar began truly flourishing between 2010-2013, in the wake of the massive 2008 recession.
“I know with the recession, it didn’t really affect craft brewers,” said Zien. "In fact, 2008-2009 was the first time in 13 years of business we climbed out of the red and became profitable. That time period was when craft beer really became big out here.”