The Cauldron Magical Cocktail Experience was created by Matthew Cortland, a former reading teacher and tech entrepreneur. His love of all things geeky plus his experience with connected devices and the Internet of Things gave him the ideal background for making a magic-inspired playland come to life. Cortland told Business Insider that the wands use a technology similar to car key fobs with voice and movement activation. Magnets and smart devices handle the rest, putting technology and science behind every magical moment.
Cortland originally planned on making a full-on Cauldron Pub and tried to raise funding in June 2017. His Kickstarter had a goal to raise $500,000, but fell short with just under $40,000 from 266 people. Still, Cortland wasn’t ready to give up. He sold his possessions, moved from Dublin to London and downsized his dream to a more modest pop-up that he’s bootstrapping with help from a $6,000 GoFundMe drive.
Alohomora, Cortland’s plans were unlocked. With the help of cocktail experience designer David Duckworth, a version of the Cauldron Pub is finally happening.
“We have the chance to let people feel like the fantasy worlds that they have been reading about since childhood are real,” Cortland said in a press release. Accio tickets please.
You can buy presale tickets on the Cauldron Pub’s website for around $40.