Lifestyle

Pizza Hut's Movie Projector Box Means You're Never Leaving the House

Published On 06/09/2015 Published On 06/09/2015
Ogilvy & Mather

Enjoying popcorn and a movie in a theater is inarguably a great thing. But pizza and a movie in your own home is a gift from the gods. 

In what seems like an effort to make literally all of your dreams come true, Pizza Hut is currently running a promotion that allows customers to transform its classic cardboard pizza box into a movie projector in tandem with their smart phones, Time reports. 

The "Blockbuster Box," created by advertising agency Ogilvy & Mather, premiered in Hong Kong in April. The box comes in four different designs, and features a cut-out hole in the side. You simply insert the lens (found inside the pizza saver on top of the pie) into the hole, prop your phone up inside of the box, and project your movie onto any wall -- while eating pizza that came in that same box

Reed Collins, Ogilvy & Mather Hong Kong's chief creative officer, created the how-to video below, so you can see the brilliant box at work. While AdAge reports that the box has been tested in two additional Asian markets, there's no news yet on whether or not it'll be available in the US. Cross your fingers, because this brings a whole new dimension to texting bae "Wanna watch Netflix and chill?" 

Lucy Meilus is a staff writer for Thrillist. Follow her on Twitter at @Lucymeilus and send news tips to news@thrillist.com.

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