Jack in the Box isn't exactly known for its health-conscious acts of restraint, but the West Coast chain has outdone even its grilled cheese-bunned burger with its latest creation, the "Bacon Insider", with bacon strips, bacon mayo, and a patty with bacon bits smashed right in. Slater's 50/50... your move.
Starting at $4.99 a la carte, or $6.59 for the combo you're actually gonna buy, the Bacon Insider reportedly features
an Oscar-caliber performance by Al Pacino the first beef/bacon-blend patty from a major burger chain. Like all good things, this guy is a limited-time-only deal, but it's already part of a Jack in the Box ad blitz that includes Super Bowl buys. Check out the first spot below, a typical-of-Jack mix of absurdity and surrealism that will cause you to lucidly dream about curly fry trees and pigs that say "moink".
Kristin Hunt is a food/drink staff writer for Thrillist. Some of her strongest friendships are built on cheeseburgers. Follow her at @kristin_hunt.