So how does Mitchell keep the inventory cheap? “I’d rather buy a lot of candy for a little than a little candy for a lot,” he said. It helps, too, that Mitchell inherited a rich network of suppliers. “It’s the family business,” he stressed again and again. “They remember buying from my grandfather and father. We buy direct [from some of them] going back 50, 60, 80 years. You have to have these relationships.” In all, Economy Candy sources from as many as 100 suppliers at a time, many of whom Mitchell met at candy trade shows he attended as a child with his parents. Does he have a ledger with their names to keep them all straight? “It’s all in my head,” he said.
Though the long-standing retail location remains his primary focus, Mitchell said the business also sells a great deal of candy through its website, shipping out between 20 to 50 packages daily and up to 100 per day during the holidays. On the site, you can even shop for treats by their color -- a nice perk since so many events, like weddings and bar mitzvahs, have a color theme.
This Halloween will go much as it has in years past at Economy Candy. After selling sugary goodies hand over fist in the run-up to the holiday, Mitchell will give out pounds to trick-or-treaters for free. It’s been a tradition for as long as he can remember.
“It’s a changing neighborhood,” Mitchell concedes, but one thing always remains the same: People love candy. “We wind up having lines all around the block,” he said.