"It's really, really tasty and people love tasty things," Canora laughs. He also says the launch of the original Brodo window was "timed right," when people "were looking for function out of their food and beverage." Not only does bone broth taste good, it's also constantly praised for its health benefits, which gained traction with Brodo clientele.
"People come back because they love the way it tastes and the way it makes them feel," Canora says.
The menu at Brodo is made up of à la cup broths, including the signature Hearth blend of organic chicken, organic turkey, and 100% grass-fed beef bones, plus creations with chef-curated add-ins like the Gilligan made with Hearth broth, coconut milk, and ginger and the Oishi Oishi made with chicken broth, shiitake tea, reishi powder, roasted garlic purée, and grass-fed butter. Springbone similarly offers add-ins like ginger, kimchee juice, turmeric, coconut oil, and collagen protein.