How Wendy’s New Burger Proves That Bigger Is Better

Courtesy of Wendy's

I’m known around the office as a bit of a Wendy’s™ expert, which naturally puts me in the oh-so-difficult position of being the go-to reviewer every time the mad geniuses over there dream up a new creation. And, well, I’ve got good news: the Big Bacon Cheddar Cheeseburger is here. What exactly is the Big Bacon Cheddar Cheeseburger? And what, if anything, does it change about the burger world as we know it? For that, you’ll have to read on.

Now, obviously (and the readers are shaking their heads and rolling their eyes here, obviously) Wendy’s is no stranger to the bacon cheeseburger scene. They know what they’re talking about. But this sandwich is different, starting with the bun. They really turned the cheddar dial to 11 on this one, because the bun is off the hook. Where others settle for sesame seeds, Wendy’s has opted to sprinkle real shredded cheddar cheese on the bun before toasting, leading to a pillowy/crispy/toasty combo that sets the stage for the rest of the ingredients.

Applewood smoked bacon is next, the classic staple of Wendy’s bacon cheeseburgers for years. But you can’t call something the BIG Bacon Cheddar Cheeseburger without stepping it up a notch. So the culinary geniuses at Wendy’s went ahead and hit it with bacon jam too. Yes, you read that right: bacon jam. It gives the burger a salty-sweet one-two punch that can’t be beat.

They didn’t stop cheddar-ing it up at the bun, either. The burger is topped with a spicy, slightly sweet cheddar cheese sauce that’s inspired by pimiento cheese. If you’re a Northerner like myself, you may not have tried pimiento cheese spread. (I was lucky enough to experience it on a recent trip to Charleston and my only suggestion is that it should be put on everything.) Finally, those of us in the upper latitudes can experience the flavor for ourselves.

For good measure, the folks at Wendy’s topped off their burger with a hefty serving of crispy fried onions that give the burger a pub-worthy taste and texture. It’s the perfect touch to a bigger, better burger. It’s exactly what you’d want from a Wendy’s bacon cheeseburger, more bacon, more cheese, and bigger than ever. You’ll feel like you just rediscovered your favorite food, so take a trip to your nearest Wendy's to try it for yourself.

At participating U.S. Wendy’s