A few years ago, when someone asked David Owen whether Trump was "in on the joke" of his public persona, the New Yorker writer said, "As far as I could tell, the Trump we were used to seeing on television was the honest-to-god authentic Trump: a 10-year-old boy who, for unknown reasons, had been given a real airplane and a billion dollars." Harsh? Not when you see what happened when the president welcomed members of the American Trucking Association to the White House. The pictures, which corroborated Owen's take, were already gold. But the ensuing tweets, especially this flawless "Thong Song" one, catapulted the images to meme stardom.