Thrillist: You guys say the brand is strong, a lot. What's the brand?
Desus Nice: The brand is us.
The Kid Mero: Yeah, it's us. Our outlook on everything that's going on.
Well, of course, but were there ever meetings to solidify what that meant or expand on it?
Desus: [Mero] came up with the term. Basically, we were doing the podcast, I think it was when we restarted the podcast, when we started Bodega Boys. We had Desus vs. Mero, the original podcast, we stopped doing MTV2. And at that time, people were always hitting us up on Twitter, like, "When we getting a new episode? When we getting a new podcast?" Like, for a year, people were asking. And people were just like, "Yo, like, y'all are done. Like, you stopped your podcast. If you start it again, you have to start from scratch." The first episode of Bodega Boys dropped on 9/11 and the response was absolutely ridiculous. And then it was like, people were calling. After the first episode, they was like, "When's the next one?" I was like, yo, fam, we just dropped an episode! It was just like, yo, these people still rock with us!
Mero: That was after the hiatus. Because after Complex, it was like… a year? Yeah, it was a full year. And still, for a year, we were getting, "Bring it back! Bring it back! Bring it back!" So then, we came back. And I think it was like Episode 2, where I was like, "Yo, the brand is strong."
Was that weird at all?
Mero: It was kind of a joke because everything is like a brand.
Sure, but is that sort of demand overwhelming or weird to you, at all?
Mero: No, not at all! We've had people come up to us after our show saying stuff like, "your show…"
Desus: "...helps me with depression, got me through a death in the family."
Mero: Like, "I was going through a dark place." Or, "it brought me and my partner closer together." You know, like, we didn't have a common ground or whatever. We were on the outs, and watching the show together, now it's like appointment viewing for us.
Desus: There was this one kid in New York and, that day, he decided he was gonna jump in front of a train. So he was just waiting for a train to come. And our podcast came up on random. He said he always had heard of it. And he had downloaded it using iTunes, you know, and he had listened to it. And he said he just sat and listened to it, and just listened to three in a row, and we stopped him from killing himself. We get stories like that all the time. There's definitely a sense of intimacy with the podcast and the show. There's never a moment where, like, we're talking to you.
Mero: And if you watch the YouTube videos, it's like, I'm here, Desus is there. And you just kind of imagine yourself right here [next to us]. That's the type of vibe that we built over the years.
And that's the brand, right there. The podcast, the TV show, and even your live shows.
Mero: Yeah, we haven't done a proper live show in L.A. [until now]. We've done other stuff, but never a live Desus & Mero show at the theater at wherever.