Trump's involvement turned out to be a gift for the WWE writing staff. "The team didn't find it too difficult to write stuff for Donald," said Chris DeJoseph, another writer for WWE. "[He's] a tough, over-the-top businessman who doesn't hold anything back or pull any punches." Trump was put to good use. Where the Days of Our Lives version of Trump made a "generous donation" to the Horton Foundation, the WWE incarnation of Trump made it literally rain money in the arena. (Fake or $1 bank notes are used for such moments, Bauer informed me, around $3,000 to $5,000 per stunt.)
The breakthrough for the writers was the realization that Trump was a natural adversary and foil for McMahon, whose own onscreen WWE persona -- the loathsome billionaire -- was already distinctly Trump-like. "There [are] a few different types of villains in wrestling," said Bauer. "The bully, the chicken-shit villain, the cheater, the schemer" -- and then there's Trump: the disruptor. "In the WWE, he came in and disrupted the status quo, disrupted the management, coming in saying he was a better boss. He came in and did that straight talk, that blue-collar stuff."