Do you think you benefited from the experience of going viral and then falling off?
Kitty: I mean, I definitely benefited from it happening. It's kind of hard to explain now. I live in Baltimore. I don't hang out with music people anymore, really. From the people I do talk to, it's so hard to get anyone to pay attention to anything. I definitely benefited from the fact that I got grandfathered into getting a bunch of Twitter followers because then, when I put something else out, they're interested.
Nowadays, you can have a viral video like I did and everyone will talk about it, and then the next day, [there'll be] literally nothing. You don't get fans from it. No one ever thinks about it again. I've definitely benefited from the fact that I got in before everybody's attention spans dropped, but I don't know if that fall-off was very helpful for me at all. If that had kept going, I'd probably be a little bit more successful. I think it sucks, but it's just part of the deal.
I look at the new crop of bedroom pop artists like Clairo or Cuco and it looks like they're filling in the niche you carved out. Do you see any similarities between your path and theirs?
Kitty: A lot of the people that I know or just hear about -- because everybody is constantly talking about each other to me because I don't live in LA, so I don't know anyone -- makes me feel like I don't even believe anymore when I see someone do the same thing that I did. It's rude. It's a negative way to look at it, but I'm just kind of like, "How do I even know?" Now that I've seen this other side of things, how do I know that this person actually sat in their room and made this? I know people who've been making things in their rooms for, like, 15 years and they have a thousand people that will listen to them regularly and that's just how it's been. They just don't know what else to do because everybody gets called into meetings and gets cool opportunities that fall through.
It seems like you've gone back to your roots of just making music for the sake of making music.
Kitty: Oh, yeah. I think about the way people go to art school or some liberal arts college and they have this whole thing where they're like, "I'm an artist and I'm gonna be an artist," and then they have this existential breakdown where they have to figure out what art means and what it means to be an artist. I never had that when I was younger because I didn't think that anything I did was art. I was just like, "This is just a fun hobby." Ever since my whole terrible Miami Garden Club experience, I was like, "Wait, I have to make a decision now. Am I gonna put myself through that shit again or am I just gonna do something else?"
I decided to do something else. I started scoring video games. It was a blessing that fell into my lap that I got to work on this video game and then got more jobs working on video games. I was like, "Hell yeah, this is my job now. I can do this. I have a career." As I decided to do that, that was when I was like, "Wait, but I still want to make this other song that's a pop song, and I want to sing it. I guess I could do that." I did, and that's literally how my new album got made.