If you've watched a television or stood within 30 feet of a radio in the last 10 years, you've heard the "I'm Lovin' It" jingle. If you're a McDonald's super-fan, maybe you even listened to Justin Timberlake's full-length version produced by the Neptunes. But, before today, you probably didn't know this: the catchy earworm was allegedly written by rapper Pusha T.
That's the story that former record executive and current marketing firm CEO Steve Stoute was telling on Hot 97's Ebro in the Morning show earlier today. As XXL points out, the revelation comes about four minutes into the interview. "Our first big thing was launching ‘I’m Lovin It’ for McDonald's, that was in 2004,” explains Stoute, discussing the early days of his company Translation. Then, Ebro mentions the conventional wisdom that Pharrell Williams wrote the track.
"No, you know who did that?" says Stoute. "Pusha-T. That's crazy that Pusha T wrote the song for McDonald's."
It sounds crazy, but it's not that insane if you pause to think about it. One of the most acclaimed lyricists of his generation, Pusha-T has always had a way with words. Plus, fellow Virginia native Pharrell was an essential architect of the classic Clipse sound that made tracks like "Grindin'" and "Mr. Me Too" coke rap touchstones.
This is a big week for the GOOD Music president, who recently released the track "Drug Dealers Anonymous," otherwise known as the song where Jay-Z references the "Damn Daniel" meme in the last line. Here's hoping Pusha ends the week strong with another revelation. Maybe he was the voice of the Aflac duck all along? Anything is possible now.
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