We asked Sue Heilbronner, angel investor and CEO of MergeLane, how she values a company, but she admits there's no easy answer. "Ascertaining a company's valuation is not a straightforward, linear process," she says. "Imagining that there may be an exact computation to get the 'right valuation' of a very early-stage company doesn't make sense."
This was echoed by David Cohen, an entrepreneur, early investor in some obscure app called Uber, and founder of the legendary accelerator Techstars, which gives startups $120,000 in exchange for a 6% share of the company. Sounds a little Shark Tank-y, no? As it happens, a few companies he's invested in have appeared on Shark Tank, and some have even cut deals with the sharks.