The first Ronald McDonald commercial
What's happening: In 1963, McDonald's launched its first mascot-led message to children, starring a clown dressed in different McDonald's products, including a full-meal hat, a drink cup for a nose, and a belt buckle that makes endless fries, hamburgers, and Cokes. This Ronald talks in an odd voice and doesn't seem to understand the demands of television.
The commercial stars Willard Scott, who also played Bozo the Clown, one of the most popular children's show hosts at the time. McDonald's itself doesn't recognize Scott as the person who came up with the definitive mascot version of Ronald McDonald, which makes sense when you see his version of the character.