Has this wave crested? Hardly. Wendy's just launched its deceptively beer-less Pretzel Pub Chicken Sandwich. The other day, I spotted a billboard for TA truck stop's new pretzel slop.
Zee Germans, they are spreading to the heartland. Soon, the likes of Culver's, Whataburger, and Chik-fil-A will be offering pretzel buns. And then nothing but pretzel buns. Until either we rise up against our invaders like so many Wolverines, or white bread becomes the next big thing.