Few brands manage to carry both luxury and practical cachet. Across the world, Rolex has perhaps more clout and status than any other watch brand—hell, its products are sometimes even used as currency—while maintaining the credibility of a Craftsman tool.
Made well enough to typically outlast their owners, Rolexes usually appreciate in value with age—a rarity for just about anything. But while you've seen plenty of its watches strapped to the most fashionable wrists, you might not know that much about Rolex's storied history.
Below are 17 things you probably didn't know about the most iconic watch brand of all time.