Among the phoenixes that rise out of the, um, trashes, are a pencil sharpener, a whistle, a dumbell, a bubble blower, and a shampoo dispenser. This campaign is Coke's effort to get Vietnam to start recycling more, but we hope they give away some of this stuff stateside.
Ethan Wolff-Mann is an editor at Supercompressor. He reckons Coke was secretly invented by the dental industry. Hear more conspiracy theories on his Twitter @ewolffmann.