Considering mankind is capable of sending rovers to Mars and engineering computers small enough to fit in our pockets, it's disappointing that in 2015 there's still no way to ensure that the delicious quadruple-hopped craft microbrew you're sipping remains cold down to the last drop.
However, it looks like this may be the year that all changes. Introducing Yeti's new Colster koozie, designed to keep your drink "as cold as science allows."
Yeti's already well-versed in the art of thelong chill, and their brand-new koozie continues that tradition. The stainless steel cup and bottle-sheath features powerful double-walled vacuum insulation and a "ThermoLock" gasket which helps prevent the chill from escaping out the top.
And you won't be dogged by the metal perspiring onto, or chilling, your palms as you carry it around thanks to an innovative no-sweat design.
Ahhhhh. Such sweet, sweet scientific refreshment.
Joe McGauley is a senior editor at Supercompressor and mortal enemy to beer can dregs everywhere.