The first rowing studio in NYC was Brooklyn Crew, which opened in 2013 but subsequently closed. Like most trends started in Brooklyn, though, row studios migrated over the East River and began popping up in Manhattan. CITYROW opened in Union Square in January 2014, and a year later expanded to another location on the Upper East Side.
That same year, Row House opened in Columbus Circle (followed by locations in Chelsea, the Upper East Side, and one coming soon to DUMBO Heights). Now, these NYC studios are joined by EngineRm, Current, and EAST END ROW, plus GoRow which has been open in Hoboken, New Jersey since 2011, which means, confusingly, that Hoboken was actually a trendsetter.
Other popular row studios around the country include Iron & Oar in Chicago, LIT Method and iRow in Los Angeles, Rō Fitness in Austin, and weRow in Minneapolis.
The classes are actually pretty fun
How many calories you burn or how sore you are the next day mean nothing in the boutique fitness world if people don't actually enjoy the workout. On paper, the rower might seem boring in a high-tech fitness landscape -- no TVs! It's hard to maintain rhythm to a deep-house beat! You don't get to count steps!