Getting a good night's sleep is important, especially if Leonardo DiCaprio and the chick from Juno need to get in your brain to extract commercial information about breaking up your vast energy conglomerate. For a new gadget that'll help you beat your insomnia at its inception, check out Lark, now available.
From a Stanford grad who decided to get in bed with a handful of expert sleepers (Kevin Bacon?), Lark is a silent alarm clock outta Palo Alto that syncs any alarm-equipped Apple product (iPad, iPod Touch, iPhone, etc.) with a watch-like, pillow-soft wristband that tracks your sleeping patterns and gently wakes you using a built-in vibrator, and no, that's not the joke. To get started, you'll download the Lark app to your iWhatever and connect it to the wristband vibrator via Bluetooth, then launch the app, set the time you want to wake up, and pass out
in the Seattle Mariners clubhouse when you're actually supposed to bat. The next morning they'll hit you with a super-detailed breakdown of your night o' slumber via the pulse-tracking wristband, including time slept, how long it took you to fall asleep, the number of times you woke up, a seismograph-ish sleep pattern readout, and hibernation quality, which is probably pretty good assuming you still sublet that one-bedroom in the Berenstain Bears' tree.
Cooler still, you can upgrade to Lark Pro for $189 and they'll take dozing info from seven straight nights, plus the app then works like a personal snoozing coach, telling you what type of sleeper you are, plus providing tips and tricks to sleep better, which presumably includes not allowing Leo to sedate you during the duration of a plane ride from Sydney to LA.