Your cellphone conveniently connects you to anyone across our great land, but call overseas and the bill will be so massive, you'd just as soon never talk to your Austrian cousins again. Tear down this cellie wall, with Jaxtr.
A free service based in Palo Alto, Jaxtr surpasses Skype's capability to connect far-flung friends by routing communications through your cell, freeing you from your computer so you can devote more time to mooning about the Apple Store. How it works: Jaxtr assigns each of your cohorts a unique local number, using your area code regardless of their location, whether they're down the block, across the ocean, or Jean Claude Van Damme. To reach them, just call/text/pre-written ping that number and your communiqué'll travel immediately to their cell through the magical Jaxtr switchboard -- manned by a curly-haired smoking robot with 500 arms, each clutching 500 plugs.
To further bilk the phone company, install Jaxtr's "call me" widget on virtually any social platform, from Flickr to MySpace to ebay -- allowing you to once again say hallo to Rölf, and make a bid on his sweet used skis.