Denise Quintanilla, editor and writer with Rockstar Magazine
How she got the job: I know it sounds crazy, but I can trace it all the way back to elementary school. I grew up in an MTV-rich world where world video premieres were a huge deal. I remember exactly where I was and what I was doing the first time Michael Jackson’s "Thriller," video was aired. I moved to Austin almost 20 years ago and needless to say, the music scene here blew my mind. You could watch Rosie Flores, Willie Nelson, Eric Johnson, and more on any given weeknight. When cellphones added video as a feature, I began filming as many performances as I could and I uploaded them to Vimeo. One day I got an email to my Vimeo account from someone claiming to work for SPIN magazine. Turns out it was legit and I eventually partnered with them to cover a few festivals and shows. Among them were ACL, the very first Pachanga Festival, SXSW, and so on.
I’d accumulated years of exposure to hundreds of bands, that ran the gamut from amazing to shitty, and there was value in that. One day, I hear from an old friend, Russell Dowden, who moved up here just a few years before I did and owned a magazine in town, Rockstar. He asked if I was interested in contributing, and after catching up with him and looking through the magazine, I knew it was something I wanted to be a part of. I began writing here and there and eventually after Russell got tired of me bitching about superlatives and the difference between present-perfect tense vs. present-perfect continuous tense, he promoted me to editor.