Because getting NY deli-style sandwiches in London is only easy so long as "London" means "within one square mile of Brick Lane", now there's The Deli West One: a booth-&-barstool dine-in/takeout headed by four dudes, two local, and two hailing from The Big Apple, where they learned the fine art of eating less apple, and more Ashkenazi-style home-cured & sliced sandwich-fillers.
Old-fashioned carvings include salt beef, pastrami, tongue, and turkey, all on rye/white slathered with nose-burning mustard and topped with a choice of new or sour pickles; the meats themselves are even available to take home per hundred grams -- opt for only 21 grams, and you will be totally depressed.
Other kosher goodness includes 1/4-pound all-beef hot dogs w/ 'kraut & salt beef chilli, a charcuterie sandwich made w/ beef salami, and chicken on soft challah bread stuffed with a mix of crispy, crackling-like chicken skin and fried onions called "gribenes" -- a byproduct of the dish that added "The Weight" to every member of The Band in Scorcese's The Last Schmaltz.
To make every day a high holy day, they're serving a small wine list, plus beers like Sierra Nevada, Meantime, and Brooklyn -- also from The Big Apple, though will totally destroy your core.
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