The Original Brooklyn Water Bagel Co.

Larry King's second-biggest investment after seven eight weddings, The OBWBC just opened in South Beach, complete with massive stores of "Brooklynized water" (purportedly the only way to achieve the vaunted NYC bagel taste) to be used in creations like Nova and schmear-stuffed "Bagelwiches", pepperoni pizza melts, and their signature round goods like Asiago and Cinnamon Raisin.