Dave's Quality Meat E-Store

Using a misleading brand name can be a clever way to pique interest, but it can also leave people disappointed, especially dieting meth addicts who just mistakenly bought a pallet of Crystal Light. Get sweet streetwear from a brand with a more innocuous inaccurate name, from Dave's Quality Meat's new web shop.

The baby of two former Zoo York dudes who've earned a solid rep peddling the best skate/street duds and kicks outta their NYC shop since '03, DQM's poppin' fresh web store's stocked with staples from their own collection, including a handful of buttondowns, sweatshirts, jackets, tees, shoes, and hats, and just like the deceptively named brick 'n' mortar, it's 100% animal-flesh-free, at least until leather shirts make that comeback. Cold-blocking threads start with jackets like a Waxed Cotton Coach's number with a soft jersey lining, and the zip-up hooded CDW Montagne Parka with four big pockets; buttondowns include one-pocket Oxfords and a trio of colorful plaid flannel pieces, and there're also sweatshirts like the Fremont Crewneck with a DQM graphic, and the zip-up Geronimo hoodie in heavyweight fleece, the preferred fabric of finer fat camps. Mixing things up're a slew of tees including a one-pocket crew with a frontal deer head graphic and criss-crossed shotguns on the back, a couple pairs of kicks like a Vans & DQM collab Half Cab with suede and teal gingham styling, plus some DQM-repping caps and beanies like WaxWear snapbacks in a variety of standout colorways like "shadow grass camo" and "blaze orange", which someone's almost certainly tried to do with the shadow grass.

Soon, they'll be hawking other brands online too, and're already selling a couple flashy collabs like a messenger bag and backpack, which with to surreptitiously mule around powdery drink mix.