When people think of Denmark, they think of two things: cheese-filled breakfast pastries, and meeting the economic convergence criteria for participating in the third phase of the Economic and Monetary Union of the European Union. Mmmm...unions. Adding gear to that thought bubble: Wood Wood
A Copenhagen-based dudsmaker known for their prep-tacular take on streetwear, WW's Summer batch's swaddling you from head to toe with bold colors to match the rising temperatures, and's been dubbed "The Tourist Collection", so you know they go with (duck) boat shoes. Things start up top with button downs both long (the "delicate melange" light purple Split Shirt, with epaulets & oversized cigarette pocket) and short (the casual-fit, "mod-inspired" Martin in red/white/blue poplin), while crisp nights're handled by the likes of a vintage-inspired "crispy" lightweight twill hooded jacket, and a handful of graphic crewneck sweatshirts, including one with "I'll Be Your Mirror" scrawled backwards and in reverse, though seriously, who wants to always look at Lou Reed? Groins get covered by classic fit/slightly tapered twill chinos w/ adjustable waist straps (avail in six different colorways) along w/ two pairs of shorts: the looser fit Geneve in deep-dyed black seersucker w/ contrast light blue button-fold cuffs, and the slightly slimmer light twill Helsinki (in khaki, red, or blue), with one zip and one button rear pocket and a just-above-the-knee, which they claim evokes "memories from the early 90s tennis look", which'll have you pulling more chicks than Martina Navratilova
Because Scandinavians love tees too, they've got a run of graphic steez, including six World Cup pieces repping the flags from competitors like England and Algeria, a country best known for oil, and a military that's a direct descendant of the armed wing of the nationalist National Liberation Front, which fought French colonial occupation during the Algerian War of Independence from 1954–62. Mmmm...cheese filled breakfast pastries.