First, Jimmy Buffett came for our restaurants with his chain of Margaritavilles. Then he came for our retirees with a Margaritaville retirement home, then Broadway with Escape to Margaritaville, and then Times Square with a Margaritaville resort. Now he’s coming for our lakes. Two new Margaritaville booze cruise lines started up this summer, because the U.S. is becoming one giant ode to Buffett’s Margaritaville lifestyle.
The cruises are run by Margaritaville Lanier Islands in Georgia, which describes itself as “a waterfront paradise on Lake Lanier.” The inaugural Margarita cruise is on May 5th and will run through October. Not one, but two Margaritaville boats will depart every weekend, each promising a “luxury enclosed cabin,” indoor seating, an upper outdoor deck with seating and a premium sound system. Plus Margaritas, of course. And if you’re wondering, yes the cruises do depart at 5 p.m.
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Like with all things Margaritaville, the boats are anything but subtle. One is bright yellow and branded with LandShark (Buffett’s beer brand) logos. The boat has eight specialty Margaritaville Margaritas, signature boat drinks, a cash bar with LandShark Lager, shrimp, BBQ sliders and a full nacho bar. It runs every Saturday and costs $80 plus tax and gratuity. The other has an idyllic beach scene painted on the side and caters to the calmer, perhaps older, Buffett fans by offering wine samples and appetizer pairings. It runs on Sundays for $70.
Lake Lanier is far from the beaches on the Gulf Coast of Florida. Located just north of Atlanta, it’s far from just about everything that Buffett sings about. But true parrotheads never let a little something like distance get in the way of their Margaritaville vibes.