According to a Verge profile of the channel and Ryan's parents from last year, the account started when a 4-year-old Ryan asked if he could review toys on YouTube like the reviews he enjoyed watching. This was an inspired idea: In July 2015 a video of Ryan opening more than 100 toys from Pixar's Cars series went viral, accumulating more than 800 million views. Not long after, they became a multimillion-dollar family, for being excited about toys.
You could head over to Ryan ToysReview and see what all the hype is about, or you could get started on your own dreams and show that kid that youth, luck, charm, and natural talent aren't everything.
h/t Business Insider