Now, Caldwell is demanding Chipotle pay her more than $2.2 billion -- $2,237,633,000, to be exact, which the lawsuit claims is the profit the fast-casual food purveyor made by using her photo from 2006 to 2015. That number will likely increase once the company's numbers from 2016 are available, according to the report. In case you're wondering, a Chipotle spokesperson told 7NEWS Denver the company does not comment on pending legal issues and wouldn't say anything about the lawsuit.
For context, $2,237,633,000 is enough cash to buy 243 million steak burritos at the NYC price of $9.19 (before tax). Basically, even settling for just half would be worth it.