On Saturday, the Giant Cheeseboard happened in London -- or more accurately, happened to London. It was supposed to be a grand affair of mulled wine and good cheese. In practice, it pissed a bunch of people off, is being compared to Fyre Festival, and might undermine your faith in civilization.
Tickets were £30 (roughly $40) for six hours of unlimited cheese and mulled wine. The event, however, promptly ran out of cheese, and wine was limited to two glasses per person. Folks were not pleased.
“The cheese was really poor. The mulled wine was cold and weak,” a customer told the Evening Standard. “Things that were on your event map weren’t even present.” Another attendee told the publication that they'd never seen "so many unhappy people" at an event.
The most damning criticism, however, came from Twitter under the hashtag #GiantCheeseboard. Here's a brief, hilarious, infuriating overview: