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These New Twinkies Are Basically Rolled-Up Reese's

Hostess (edited)

One of the reasons Hostess's classic Twinkie has lasted so long is the fact that the company doesn't seem to mess with it too much. A Twinkie is a Twinkie is a Twinkie, from its development in 1930 to the present day. There is no common understanding of a Twinkie that is not a yellow sponge cake filled with créme. Until now. 

Enter the new Chocolate Peanut Butter Twinkie -- a classic mashup from Hostess, now in Twinkie form. The company's announcement touting the new snack promises a sweet and salty melange of flavor funneled through creamy peanut butter. In other words: everything you like about a Twinkie, with the attitude of Reese's Pieces. The product follows Hostess's "Chocolate Cake" Twinkies and, so filling up a chocolate Twinkie with peanut butter just seemed like a logical progression, more than anything else. "We have paired America’s favorite flavor combination with America’s most beloved snack cake,” said Burke Raine, a senior vice president at Hostess. 

The snacks will be hitting the shelves this week, so be on the lookout if you want to bring something weird and chocolate-y to a Fourth of July party. Maybe try frying them and soaking them in bourbon if you feel ambitious.

Just beware of thieves.

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Eric Vilas-Boas is a writer and editor at Thrillist. Follow him at @e_vb_.